Bath/body poised for turnaround
MMR , March 10, 2008
Morninside LLC is mentioned in an article in the MMR, a publication providing coverage and analysis of the field of the food and beverage industry:
"...In an age of overseas sourcing, Morningside LLC has adopted the unusual approach of manufacturing its Originals bath line in the United States. The line debuted in 2004 at Fred Meyer Inc. stores in the Pacific Northwest (Morningside is based in Boise, Idaho), and last year was adopted by the Acme, Jewel Osco and Albertsons chains of Supervalu Inc.
"Market research shows our target customer wants good quality and distinctive fragrances at a price point that enables them to try multiple products in their favorite fragrances," says founder and president Hollis Brookover..." read full article